The development of laser marking market

(1) Laser marking technology is becoming more and more mature, and application fields are accelerating penetration

Laser marking is the use of laser as a processing method to make marks composed of numbers, characters, patterns, etc. on the surface of various mechanical parts, electronic components, instruments, tools and other objects that need to be marked. my country's laser industry started in the 1960s, and in the late 1970s, laser marking technology began to gradually rise. The country began to support laser processing projects since the "Six. Five" plan. From the end of "Seven. Five" to the beginning of "8. Five", professional manufacturers of laser processing systems began to appear in China. In the 1990s, with lasers and computers With the development of technology, laser marking technology is becoming more and more mature, and the laser marking market and equipment are constantly improving. At the same time, my country also attaches great importance to laser marking technology, and includes the development of laser marking machines in the national production, education and research projects.

After entering the 21st century, the laser marking machines produced by some domestic enterprises have been comparable to foreign products, and are even stronger than foreign products in Chinese character functions. At the same time, the production cost of domestic laser marking machines is relatively low. Have strong competitiveness. Domestic laser marking machines have been widely used in auto parts production, electronic components production, medical instrument and equipment production, gift processing and other industries.

(2) Competition is becoming increasingly fierce, and companies are beginning to seek transformation and upgrading

With the continuous maturity of domestic laser technology, the price of lasers has gradually declined, and the threshold of competition in the laser marking market has gradually decreased. The competition in the domestic market has become increasingly fierce. The gross profit of laser marking of some enterprises has reached close to 5%, which has exceeded 10% of regular laser marking equipment manufacturers- 15% gross profit lower limit.

With the increasingly fierce competition in the laser marking market and the gradual decline in gross profit, many laser marking companies have sought new development directions. From the current development situation, there are three modes of transformation of laser marking companies: 1. It is shifting from domestic to foreign markets; the second is to deploy high-value-added laser cutting, laser welding or laser cleaning markets; the third is to abandon the low-end market and focus on the vertical segmentation of the industry as a customized market. Most domestic equipment companies will adopt the first and second transformation models at the same time, such as Bond, Dapeng, Jinwei Engraving, Feiquan, etc., all belong to this type of enterprise; Han's Yueming Laser, Feiquan Laser, Tianhong Laser, etc. Vigorously develop the laser cutting, welding and other markets, and Minglei Laser enters the cleaning machine market. Foreign market transfer and product diversification have become the common development path of laser marking machine companies. Companies such as Zhengye Technology and Laserao focus on the layout of PCB QR code marking, microelectronics and film marking and other market segments, taking the route of high-end products.

(3) The rapid development of laser marking, and the rapid rise of foreign laser companies

Since its appearance in the 1970s, laser marking has developed rapidly. By 1988, it accounted for 29% of global industrial laser applications and became one of the largest industrial laser applications. Laser marking is one of the most widely used technologies in the field of laser processing. In developed countries, laser marking technology is effectively combined with computer numerical control technology and flexible manufacturing technology, resulting in a variety of freely developed marking systems. The upsurge in the development of industrial processing and manufacturing has led to the emergence of many marking equipment manufacturers around the world, such as Control Laser Corp in the United States, Schlumberger in Germany, Prima in Italy, and NEC in Japan. Years of research and development experience, production technology and marking process tend to be perfect, the laser marking machine produced is highly automated and practical, which is deeply trusted by customers.

(4) The laser technology is becoming more and more mature, and the laser marking market is growing steadily

Laser marking machine technology is one of the earliest laser equipment used in the field of laser technology and laser industry. The global laser marking leader-Gravotech entered the laser marking market in 1995, and was established in 1996 as a domestic laser equipment leader- Han's Laser started with a button laser marking machine. With the gradual maturity of laser technology and the stable development of the global economy, the demand for laser marking in materials processing, communications, medical treatment, instrumentation and other fields has grown steadily, and the global laser marking machine market has also grown steadily. According to data released by Research and Markets, in 2020, the global laser marking market will reach US$2.7 billion, with an average compound growth rate of 5.6% from 2014 to 2020. Source of the above data: Veken Laser Net.